How to Start Your Own Business at Home – A Free Starter Guide

how to start your own business at home

More and more of my readers are asking me how to start their own business from home. Having been earning full time online since over 15 years now, I can say that it is not all that difficult. However, there is a learning process that one has to go through. And for that, it is best to start with a good training.

Creating an online business from home is a dream that many people share. It’s a way to achieve financial independence by working from anywhere; without a boss on the back, and with complete freedom.

The Internet offers so many advantages:

  • There is no need to own or rent some premises, shop, offices, therefore a much lower starting investment is needed. It can even be started with zero investment which what we are going to talk about in this tutorial.
  • We have the possibility of starting alone, without any particular expertise. The Internet today offers turnkey solutions to get started, and I am going to show you the best way to go about that which will cost you nothing.
  • We can potentially reach 60 million consumers or more if our business is open internationally.
  • It is highly flexible, we can nearly totally automate most of the processes, economies of scale … the Internet is the ideal playground to set up profitable systems.

How to start a business at home?

There are hundreds of ways that anyone can start a business from their own home; as well as hundreds of types of businesses that can be started too.

But, what I want to show in this article is how I have successfully started to do that during my spare time; without investing any money and not taking any risks.

You have probably often been offered some money making opportunities consisting in inviting friends and relations to join in. Or to organise parties in your home, right? Well, these firms base their activity on what is called MLM (Multilevel Marketing). Although the system appears to be excellent and great fun, it is not what you think it is.

First of all, let me tell you that for years I have been in several of these well known MLM firms; in a few countries, annoying my friends and relations to the extent that they started to avoid me. And for what? …

To end up with a garage full of health products that I couldn’t sell because they were too expensive and reaching their “sell by date”; boxes of useless empty plastic spray bottles; loads of expensive plastic containers that I ended up giving away; some silly “special” magnets that were supposed to give the user a new life; and what else? Oh, yes, credit cards loaded to the max and a blocked checking account.

So, for me, MLM no more!

And this, since I have discovered what I am going to show you in this blog post. So, stay with me, okay?

By the way, you might like to invite your Twitter followers to join in, as what we are going to talk about will certainly interest them. To do that, all you need to do is to first log in to your favorite Twitter account. Then click on the bar below …

A blog post that I highly recommend … "How to Start Your Own Business at Home" – You will enjoy it, promised! Click To Tweet

And if you have several Twitter accounts, feel free to repeat the operation. Thanks for doing that!

To start your business online, from home, OK, but which business model are we going to use? I am going to show you here the ONE and only business model that I have been using ever since I have given up my MLM disastrous experience, and how to get started for free; with zero risk, from home during your spare time; or full time if you are unemployed, or unemployable for any reasons.

Starting an online business is just about the same as opening a brick and mortar business. Apart from the initial and running investment is much lower as well as is the risk involved.

By being just about the same as opening a brick and mortar business, I really mean that we need to be somehow of an entrepreneurial predisposition, in order to be able to ‘sniff’ the demands in the market and to have a bit of imagination. Have you got what it take to be an entrepreneur? The answer is simple: if you think you have it, then, you are an entrepreneur.

So, if you have an entrepreneurial mindset and want to learn how to start an online business, what follows is definitely for you. So let’s begin then …

Step 1: No need to reinvent the wheel

No need to reinvent the wheel
No need to reinvent the wheel!

Trust me, nearly every clever and ingenious ideas have already been exploited online, in one way or another. If you believe that  you have got an original online business concept, to me it in fact means that you have not done enough investigation.

So, if you think that you have a unique business idea, your first step is to head on to Google and type in a few keywords related to your business idea. Meticulously examine every top websites that offer comparable products or services. However, it doesn’t mean that you will have to try out their products or services in order to find out their strengths and weaknesses.

From there, you will have to do your research to find out from people who have used the product to be able to measure those strengths and weaknesses to enable you to introduce a BETTER idea.

Keep in mind that the job of the entrepreneur is not to invent. His/her job is to look for existing proven business ideas; to improve on those ideas and get a share of the market, and preferably a bigger share.

Step 2: Think of the marketing system

Everything can't be perfect
Don’t be a perfectionist!

Generally, most starting entrepreneurs have a problem in common: they spend far too much time trying to perfect their products.

Although having a good product is important, what is more important is how you intend to market it.

Without a decent marketing plan, no matter how good your product is, it’s going to be difficult for your online business to expand.

No matter what you intend to sell, your marketing structure should answer these 3 important questions:

  1. Will your marketing attract and capture a list of potential consumers or customers?
  2. Can you cause the system to become viral, so that users will refer more users?
  3. How will you turn your prospects into customers?

As an example, not long ago, I have perfected what I believed to be a great online tool that should help me manage all my investments. I am sure that if I offered this tool on the market, someone will be happy to pay for it as it is. But before I even start developing this tool for multiple users, I have to answer the 3 questions above.

Here is how to start an online business from home:

I will have to develop a system where investors can subscribe for free and manage a limited number of investments. This should answer my first question.

If they find the service useful and want to manage more investments, they will have to upgrade their free account for a monthly fee. That takes care of question number 3.

The difficult one is question number 2 – how to get it to go viral?

I plan to develop a system where users can allow the public to view their portfolio; inviting followers to sign up to their watch list. A bit like the Twitter effect. This should result in the website to become viral.

And this is how I proceed with all my projects. Simple isn’t it?

Step 3: Work at your business from home

how to start an online business from home
How to start an online business from home?

Once the idea is shaped and the marketing program is well designed, the final step to get started with an online business is to get to work.

This is the difficult part because of the many things to take care of, but you can only progress one step at a time.

First thing you have to do is to build a website. You can buy a ready made script (if it is available); find a freelancer on Fiverr to create the website for you. This option is very expensive and you will never be in control, as you will always need to pay for the services to update it.

So, a better solution would be to create your website yourself and for free if possible. How about that?

No, don’t go away, anybody can build a website. It is not like a few years ago when was necessary to learn html coding. Now there are programs where you just enter what you want to say, upload images and subscribe forms, include hyperlinks, etc.

And the best program for that is WordPress which is used by over 30% of website owners, and growing. In fact, I can show you how I can build a website from scratch in 30 seconds flat. Don’t believe me? Watch it here ~~> Building a WordPress Website in 30 Seconds!

When your website is ready, you have to promote it and keep promoting it. And that’s only the beginning …

So yes, there is more to it if you want to start a profitable business from home, but not to worry, I have done it and so many people have done it too, and are now earning a very confortable income from home, on your own terms … imagine? NO BOSS !

But how?

But how?

Okay let’s get down to what is most important in all this … how are you going to learn all that stuff I am talking about?

There are many tutorials that you can find online, there are hundreds of YouTube videos. But which one to go for? This is the problem with information overload, we are constantly in contact with loads of people who are claiming to own or know the best training available online. But in reality it turns out that all they want is to sell you a useless program, or some outdated courses.

Okay, you will say, why not tell us where to learn how to start and build your own business from home?

Sure I will but first …

I want to say that it took me a while to find it, in fact a few years, and in order to present it properly, I have written a course which I am going to offer you for free.

In this free training you will learn what it takes to start and become a successful business owner from the comfort of your own home. Then, I will teach you a few things to get you started, and from there, it will be up to you to decide if it is for you or not.

If it is what you would like to do, well that’s great, then all you have to do is to continue the training. If you find out after a few lessons that in really you were looking for something else to do, no big deal, all you have to do is to opt out the classes. You are free to stop learning, okay?

So, if you are ready to give it a try, just click on the banner below and enjoy it …

FREE Marketing Course

And remember that all through this course you will have my contact details so that you can contact me at any time should you have any questions. Plus, as a free gift, I will show you where you can promote your newly created online business for free. So, go for it, it’s all in there!

Thanks for reading

How To Make Money With Affiliate Marketing

So now that you know what to do to start your own business from home. I hope that you will do the right thing.  If you have any experience on the subject we would love to hear from you.

And, if you have any questions, please use the box below and I will respond as soon as possible. If you enjoyed this article please share it socially and leave a comment below, I will highly appreciate it!

I am a Premium Member of Wealthy Affiliate, where I have learned how to share my passions. I am inviting you to join my team and learn how to become successful in business and retire early. It is 100% FREE to join, learn and earn! Click the button below and I’ll see you on the other side.

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  • Wendi

    I’ve wasted A LOT of time and money trying to find the perfect model to build an online business. I believe I finally found it and everything just feels different and like I’m actually getting to a positive result. This is a great article for anyone who wants to get started without having to go through what I did 🙂

    • John

      Thanks for your comment Wendi. We all go through the costly learning curve, lucky are those who find the perfect model early on. Unfortunately, I have personally discovered Wealthy Affiliate far too late in my online career, so I had a long and costly learning curve, which I am not regretting a bit, as Thomas A. Edison said: “I have not failed. I’ve just found 10,000 ways that won’t work.”.

      So, I hope that you have not taken that long to experience some success and that you are now getting the benefits of your hard work.

      If you have any success stories to share with us, please do not hesitate to post them here.

      John ツ

  • Paul

    Great looking website John. I too have spent to much time and money over the last 7 years and I have finally settled down and are extremely happy I came across Wealthy Affiliate. I do have a question for you. What social network plugin do you use? I Like. I also like the theme you choose. Very Nice

    • John

      Thanks for visiting my website and for your comments Paul. For social sharing I use the UltimatelySocial plugin. It looks alright, I like it. As for the theme of my website, after testing many, I have settled for the Dukan Theme which caters for most of my needs.

      I am glad that you have found Wealthy Affiliate and like you, I wished I had joins years ago, it would have saved me loads of time and money.

      I wish you the very best with your online venture and I look forward to seeing you around, on this blog as well as on the Wealthy Affiliate platform.

      John ツ

  • Michelle

    Thank you so much for this period of late I have been having trouble with my online businesses. And I have been thinking about giving up. One of the businesses I have I went to a festival for on Saturday. I barely made any sales and it was very discouraging. I was thinking about closing the business down. But I have been getting nothing but encouragement from those all around me and I don’t know I just may stop working on it for a while. It seems that every business I try to start ends in Failure. But thanks to this article I see the importance of continuing. I need to continue no matter what. So thank you for this informative and encouraging article.

    • John

      Thanks for your comment Michelle. I know how discouraging it can be when you are running a business and nothing seems to work. You don’t even know if you should continue or stop spending time and money on it, but on the other hand, success might be around the corner. Have you read my blog Never Ever Give Up – My Personal Experience. ? Please do and don’t give up, but make sure your ladder is laying on the right wall.

      Stay in touch and if there is anything that I can do for you, please do let me know. Okay?

      John ツ

  • Maria

    Thank you for explaining how one can start an online business, in simple easy to understand language. When I have researched this in the past, the terms many website operators use are a bit complex for most who have no marketing skills to comprehend.
    Would wealthy affiliate be something that you would recommend to those who have zero or very limited marketing skills?

    • John

      I appreciate you being a regular visitor to my website Maria and thanks very much for your comments.

      Wealthy Affiliate is definitely one opportunity that I wished I had spent some time to research much earlier in my online marketing career, it would have saved me loads of money, time and headaches.

      It is an online opportunity that I can recommend without any hesitation to anyone, either a newbie or an experience Internet marketer. I don’t think that there is an equivalent program in existence that can come up with such a complete (and free) training suitable for all.

      If you are not yet a member Maria, do not hesitate to join. It is your guarantee to a profitable online business.

      I look forward to seeing you on my site again soon.

      Best wishes,

      John ツ

  • Namilagu

    I’ve wasted A LOT of time and money trying to find the perfect model to build an online business. I believe I finally found it and everything just feels different and like I’m actually getting to a positive result.

    • I am glad that you are starting to get the results that you having been expecting Namilagu. If you really want to find the perfect business model, I recommend that you read one of my previous business review: Your 1st Step To An Easy Retirement Income. You can’t go wrong with that one, guranteed!

      Let me know if you have any questions Namilagu and I wish you the very best for your online venture.


  • Barbara

    Wow, that was a good article you did and it got me thinking if I want to create my own online business. It looks fun if you do something that you like and wants to share it with other people. I also liked how you gave out some tips on how to get started. I will share this post with my family and friends, bye.

    • John

      Thanks for commenting on my starter guide for a own business from home Barbara, and also for sharing this blog post with your friends and family members, I really appreciate that.

      I wish you all the best on this beautiful island of Tenerife. I know how beautiful it is as I have been on a few of the Canary islands and have family in Tenerife.

      Have a wonderful day,


  • Juliet

    I am so happy I found Wealthy Affiliate. I had been with some other program that wasted my time and my money. It was so frustrating. But then I stumbled on Wealthy Affiliate! The training has been great, the community is awesome. I always have help with any question I have. I have been able to build a productive website. Thanks for this post. 

    • John

      Thanks so much for reading my starter guide Juliet, and for sharing you happy experience with Wealthy Affiliate. I am glad that you finally found exactly what you were looking for and I wish you the very best for you online projects.

      Have a great day,


  • padma

    John, this is a simple easy-read article on starting a business from home. I’ve had a look at Wealthy Affiliate which you recommended it is so much better than anything I’ve found on running a complete affiliate-powered business. It appears to be free to start with but the paid subscription seems much more feature-rich. Do you think I can do well with their free starter package?

    • John

      Thanks very much for taking the time to comment on my free starter guide on how to start a business from home Padma. As you have seen you can join Wealthy Affiliate as a starter member which will give you a good feel about what you are getting as you will learn how to build your own websites and monetize them, and you can stay as a free member for as long as you wish, there is no pressure for you to upgrade to become a Premium Member. But you will soon realize how much more value there is when upgrading.

      What usually happens is that people who join Wealthy Affiliate, either they cancel their membership within a few days as they understand that it is not for them, or they upgrade within the first week as they quickly understand that there is a lot to gain from the program. These people will then remain members for years thereafter as then become very successful entrepreneurs.

      So if that tempts you Padma, go for it, you will never regret it I am sure.

      Best wishes,


  • Gaurav Gaur

    Hi, John.
    Thanks for sharing your thoughts on how to start an online business from home.
    The Internet is filled with so much information that a new person is easily swayed away by the programs. Moreover, it becomes too difficult to identify and differentiate between a scam and an authentic opportunity. Your suggested path is indeed the proven one and I can say that with confidence as I am learning from the same school. It’s Awesome and easy to adopt. By consistent learning, we can surely start and get success in online business.
    Warm Regards,
    Gaurav Gaur

    • John

      Thanks for commenting on my article Gaurav, and I am glad that you are a member of Wealthy Affiliate as well, so you can testify on the exceptionally high quality of the training and support system.

      Once a member of Wealthy Affiliate their is nothing you need to look for as everything is provided, like the tools, websites, support, you name it, it is there. You can even join as a Starter Member to find out for yourself if what is said about this company is true.

      I wish you the very best for you online projects Gaurav.



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